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Marcel Bleustein-Blanchet (Enghien-les-Bains, 21 agosto 1906 – Parigi, 11 aprile 1996) è stato un pubblicitario francese. Marcel Bleustein-Blanchet. È noto soprattutto per aver fondato l'agenzia pubblicitaria Publicis.
Marcel Bleustein, couramment appelé Bleustein-Blanchet après avoir ajouté son pseudonyme de résistant Blanchet, est né le 21 août 1906 à Enghien-les-Bains et mort le 11 avril 1996 dans le 16e arrondissement de Paris. Il est un entrepreneur, publicitaire français connu pour être le fondateur du groupe Publicis, grand groupe de publicité.
Marcel Bleustein-Blanchet (21 August 1906 – 11 April 1996) was a French entrepreneur and advertising magnate best known as the founder of Publicis Groupe. He is also credited with inventing radio advertising in France, helped create the first French opinion polls, introduced Édith Piaf to the French public, and fought with the ...
In 1954, the founder of Publicis officially adds his Resistance pseudonym, Blanchet, to his name becoming Marcel Bleustein-Blanchet. That’s the paradox of advertising: you are dealing with everyone and yet with someone in particular.
Marcel Bleustein-Blanchet. La Fondation de la Vocation voit le jour le 11 décembre 1959. Né en 1906, Marcel Bleustein-Blanchet suit les cours de l’école publique de la rue de Clignancourt, à Paris.
BLEUSTEIN-BLANCHET, MARCEL (1906–1996), French advertising executive and radio pioneer. Born in Enghien, France, Bleustein-Blanchet founded a number of businesses over the years through which he became the foremost individual in advertising in France, a field which he virtually established by introducing advertising into French film, radio ...
4 mag 2012 · C'est par ces mots que débute le documentaire d'Olivier Mille sur Marcel Bleustein-Blanchet. Ce monde, c'est celui de la publicité ; et l'homme, un personnage hors norme, fondateur de Publicis.
