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22 apr 2021 · Nel 2004 adidas ha lanciato la prima campagna Impossible is Nothing e ha fatto la storia della pubblicità e del marketing: il prodotto più celebre e celebrato fu lo spot in cui venne ricostruito un incontro di boxe tra un giovane Muhammad Ali e sua figlia Laila, anche lei pugile, campionessa mondiale dei supermedi.
28 ago 2010 · adidas commercial Impossible is Nothing 2004: Muhammad Ali, Zinedine Zidane, David Beckham, Haile Gebrselassie, Maurice Green & T Mac.
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31 mar 2016 · "Impossible is nothing” inspires you to push boundaries, set new goals and achieve greatness. It makes you dream. Impossible does exist, but you can overcome it.
- El Desembarco de Nike en Europa
- The Resurgence of Adidas.
- Impossible Is Nothing
At the end of the nineties, Nike had begun to export its brand idea through advertisements featuring the big stars of the NBA with Michael Jordan at the helm. At the Barcelona 92 Olympic Games, the Dream Team turned Nikeinto a global phenomenon and they discovered how in Europe there was the same fever as in the United States for basketball. It was...
In early 2000, the Adidas brand was at a clear disadvantage with its big rivals:Nike and Reebok.Both conquered young audiences with their cheerful, hooligan and aggressive advertising campaigns. But in order to reposition themselves as an inspiring sports brand, they had to compete with the famous “Just Do It” of the American multinational. And the...
“Impossible is nothing” served as the backbone of the campaign and brand spirit, and in February 2004, Adidas launched the largest and most expensive global campaign of the moment: $50 million to engage its target audience. And they decided to achieve it through all possible means (television, press, outdoor advertising, point of sale and the Inter...
Il messaggio che veicola la campagna adidas Impossible is Nothing racchiude in tre parole la mission presente e futura del brand tedesco. Contribuire a cambiare le vite delle persone attraverso lo sport è ciò che motiva adidas a costruire un futuro sempre più luminoso.
9 mar 2022 · We relaunched our iconic brand campaign ‘Impossible is Nothing.’ It was originally introduced in 2004 with Muhammad Ali and is now brought to a new generation of athletes, artists, and consumers. ‘Impossible is Nothing’ is an integral part of our strategy ‘Own the Game.’
5 dic 2023 · Launched in 2004, Adidas’ “Impossible Is Nothing” campaign stands as a hallmark in their global marketing efforts. This campaign focused on motivating people by highlighting true stories of athletes and famous personalities who surmounted challenges to attain success in their domains.
